Project Description

Project Description:
Responsive Website Design (WordPress) for The Shredding Company, Inc.

The Shredding Company, Inc. strives to be the go-to local source for document and materials destruction in Washington, DC, Maryland and northern Virginia. With competition from larger, national companies, their focus is on providing quality local service within their marketplace. To that end, I have collaborated with my network business partner, McPherson Marketing Group, to create and deliver a new overall online presence, including a WordPress-based responsive website, Google AdWords/PPC (Pay-Per-Click) account management, online listing distribution/sync and customer review campaign.

Key Aspects:

  • WordPress: a powerful Content Management System (CMS) option with starting templates and a high level of customizability, WordPress is a popular website development platform that allows for frequent content addition/updates. Through a user-friendly dashboard interface requiring little to no coding knowledge, even a client (through training and the correct permission settings) can add or modify content on an existing page or even create new pages and/or blog posts. This allows them to save on development time/costs. A professional responsive theme allows the site to be viewed on any Internet-connected device, from smartphones, to tablets, to laptop and desktop computers.
  • NEW! Brand new site design is a big improvement in appearance and functionality. The previous theme, which has not been updated by the original developer in quite some time, was incompatible with certain plug-ins. The site also got a makeover, to visually enhance the overall aesthetics and to emphasize/reposition the various call-to-actions.

Status: COMPLETE/LIVE (currently working to improve speed issues—updates to come).

Services/Skills Provided

  • Web Design & Layout (WordPress)

  • Photo Editing

  • Google AdWords Account Management